FEATURED IN News

Reinforcement learning is about to eat A/B testing for lunch

Reinforcement learning is about to eat A/B testing for lunch
By Jim Laurain
FEATURED IN News

...and, if you're still running manual A/B tests, your competition will eat your lunch too.

Read on

More from Aampe

show all
news
PODCASTS
CASE STUDIES

9 key business and customer advantages of letting AI handle your content distribution

Increase engagement and efficiency, cut costs, improve customer experience and more.

New on arXiv: validating Aampe performance with adaptive synthetic control groups

Our new paper on arXiv shows how we developed an adaptive synthetic control group to evaluated our continuously-adaptive testing.

ZALORA Crushes Their User Reactivation and Order Frequency Goals by Breaking All the Rules

User journeys don’t bring people back to your app. Effective messaging does.

How to make an additional $10M with abandoned cart messaging

Why most abandoned cart messaging is garbage and what to do instead.

Is optimized messaging really worth it?

We built a little tool to help you figure out how much messaging needs to move the needle in order for it to be worth doing

Sending more messages isn’t the key to driving revenue. This is.

This article explores, with data, an alternative method that has been proven to produce equally significant results and maintain them over time.

Reinforcement learning is about to eat A/B testing for lunch

...and, if you're still running manual A/B tests, your competition will eat your lunch too.

A 30,000,000,000 row join! And how we reduced runtime of a query by >99%

A smart restructing of a query saved us time without needing to enlist more resources

How to build the perfect lookalike audience with Aampe

Changes to user privacy and tracking wreaking havoc on your ad effectiveness? See how Aampe can help!

How do I know Aampe is actually working?

Our individualized control group selection makes it so you know exactly what value Aampe is adding

Were Segmentation and User Journeys Designed for You or the Tool?

...and what would they look like if they were *actually* designed for you?

How Fy! used personalized messaging in Aampe to drive a 3-month CMGR of 7% in their first 30 days order rate

Within weeks of launch, Fy! improved the average orders placed per customer, in both the customer’s first 30 days and after

9 key business and customer advantages of letting AI handle your content distribution

Increase engagement and efficiency, cut costs, improve customer experience and more.

New on arXiv: validating Aampe performance with adaptive synthetic control groups

Our new paper on arXiv shows how we developed an adaptive synthetic control group to evaluated our continuously-adaptive testing.

How to make an additional $10M with abandoned cart messaging

Why most abandoned cart messaging is garbage and what to do instead.

Is optimized messaging really worth it?

We built a little tool to help you figure out how much messaging needs to move the needle in order for it to be worth doing

Sending more messages isn’t the key to driving revenue. This is.

This article explores, with data, an alternative method that has been proven to produce equally significant results and maintain them over time.

Reinforcement learning is about to eat A/B testing for lunch

...and, if you're still running manual A/B tests, your competition will eat your lunch too.

A 30,000,000,000 row join! And how we reduced runtime of a query by >99%

A smart restructing of a query saved us time without needing to enlist more resources

How to build the perfect lookalike audience with Aampe

Changes to user privacy and tracking wreaking havoc on your ad effectiveness? See how Aampe can help!

How do I know Aampe is actually working?

Our individualized control group selection makes it so you know exactly what value Aampe is adding

Were Segmentation and User Journeys Designed for You or the Tool?

...and what would they look like if they were *actually* designed for you?

How to increase the effectiveness of your abandoned cart messages

Abandoned cart messages are already a big revenue driver. Here's how to make them even better.

How to get more engagement from your existing customers without making any new content.

How can apps grow despite rising ad costs, worse targeting, more privacy laws, recessions, and layoffs? Read on!

Appthropology Podcast

Welcome to Appthropology, the podcast where we chat with the people behind awesome mobile apps. In every episode, we look to understand the biggest lessons they’ve learned in bringing value to people and dive into interesting stories and insights about how they build and who they build for.

ZALORA Crushes Their User Reactivation and Order Frequency Goals by Breaking All the Rules

User journeys don’t bring people back to your app. Effective messaging does.

How Fy! used personalized messaging in Aampe to drive a 3-month CMGR of 7% in their first 30 days order rate

Within weeks of launch, Fy! improved the average orders placed per customer, in both the customer’s first 30 days and after

GPT-3 plus Aampe - A delicious approach to increasing user engagement

How Kuri uses GPT-3 and Aampe to increase user engagement in a crowded market, with a fraction of the effort

It's About Damn Time, Aampe’s no-nonsense guide to push notification timing and frequency, and its direct impact on your revenue $$$
Get the book

We just wrote the book on message timing

I'm not going to lie, that was one of the most entertaining, interesting, and well-done eBooks I've ever read.

SEAN COLLINS
‍Director of Lifecycle Marketing, Bilt Rewards
Aampe ©YEAR. All rights reserved

Hello there! Aampe uses cookies to
optimize your experience on our website.

I'm OK with thatMore info

Hey there! 👋

The only thing we love more than building new tech is talking about it.
Drop us your info below, and we'll get back to you in less than 2 business days.

Thanks for reaching out. We'll answer your message as soon as possible.
Something went wrong! Please reload this page and submit your message again.
If this problem persists, reach out to us directly at get@aampe.com

Please rotate your phone
to portrait orientation for
an optimal experience